South Africa’s Rugby World Cup winning captain Siya Kolisi has continued to break barriers a month on from lifting the Webb Ellis Cup, after he signed a deal with sports management company Roc Nation Sports International.
Owned by rapper Jay-Z, and a division of the entertainment agency Roc Nation, Kolisi has become the first rugby player to sign a deal with the company.
On their website, RNS says that it “focuses on elevating athletes’ career on a global scale both on and off the field. Roc Nation Sports conceptualizes and executes marketing and endorsement deals, community outreach, charitable tie-ins, media relations and brand strategy.”
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